HTX, a
Singapore-based cryptocurrency exchange, has announced the appointment of
Hassan Sunny, the national football team goalkeeper, as its new Chief
Safeguarding Officer (CSO).
Although
the move is promoted to bolster the exchange ‘s commitment to ensuring “the
safety and security of user assets” in the crypto world, It is essentially a
sponsorship agreement with a new ambassador from the world of sports.
Sunny, who recently gained national hero status in China for his performance in the 2026
FIFA World Cup Asian Qualifiers, has been the goalkeeper for the Singapore
national team since 2004, playing 115 matches during this time. Since 2023, he
has also been associated with the local club Albirex Niigata.
During the mid-June match against Thailand, he saved 11 shots from the
opposition, ultimately eliminating Thailand from further qualifying
competitions and helping China to advance to the next phase of the competition.
“The
partnership between HTX, the ‘People’s Exchange’, and Hassan Sunny, the
‘People’s Goalkeeper’, is a perfect match,” said Justin Sun, the Member of
the HTX Global Advisory Board.
HTX has
established its latest sponsorship collaboration with a popular Asian athlete at a time when its trading volumes have significantly increased. Finance
Magnates reported at the end of May that the exchange surpassed Coinbase by
reaching $2.4 billion in spot trading volume.
“Just
as Sunny fearlessly protects his goal on the field, HTX is committed to
protecting every user’s assets with the same determination and resolve,
providing the safest and most reliable investment environment possible,” added
Sun.
From Huobi to HTX:
Navigating Brand Changes and Security Setbacks
Last
September marked a significant milestone for the cryptocurrency exchange
formerly known as Huobi, which rebranded itself as HTX to celebrate its
tenth anniversary.
The newly
adopted name HTX is imbued with symbolism: ‘H’ for Huobi, ‘T’ for TRON, and ‘X’
reflecting the essence of an exchange. This change commemorates a decade of operation and aligns the name with the exchange’s native
cryptocurrency, represented by ‘HT’, and the Roman numeral ‘X’ for ten.
However, HTX encountered serious security issues during its evolution. A major cyberattack in September 2023 led to a loss of $7.9 million in digital assets. The blockchain analytics company Cyvers detected and publicized this breach.
The
troubles continued into November when another breach resulted in a $30 million
loss, forcing HTX to cease operations temporarily. This incident triggered a
sharp withdrawal of funds by investors. Between the resumption of services on
November 25 and December 10, HTX saw a net outflow of $258 million, as reported
by DefiLlama.
HTX, a
Singapore-based cryptocurrency exchange, has announced the appointment of
Hassan Sunny, the national football team goalkeeper, as its new Chief
Safeguarding Officer (CSO).
Although
the move is promoted to bolster the exchange ‘s commitment to ensuring “the
safety and security of user assets” in the crypto world, It is essentially a
sponsorship agreement with a new ambassador from the world of sports.
Sunny, who recently gained national hero status in China for his performance in the 2026
FIFA World Cup Asian Qualifiers, has been the goalkeeper for the Singapore
national team since 2004, playing 115 matches during this time. Since 2023, he
has also been associated with the local club Albirex Niigata.
During the mid-June match against Thailand, he saved 11 shots from the
opposition, ultimately eliminating Thailand from further qualifying
competitions and helping China to advance to the next phase of the competition.
“The
partnership between HTX, the ‘People’s Exchange’, and Hassan Sunny, the
‘People’s Goalkeeper’, is a perfect match,” said Justin Sun, the Member of
the HTX Global Advisory Board.
HTX has
established its latest sponsorship collaboration with a popular Asian athlete at a time when its trading volumes have significantly increased. Finance
Magnates reported at the end of May that the exchange surpassed Coinbase by
reaching $2.4 billion in spot trading volume.
“Just
as Sunny fearlessly protects his goal on the field, HTX is committed to
protecting every user’s assets with the same determination and resolve,
providing the safest and most reliable investment environment possible,” added
Sun.
From Huobi to HTX:
Navigating Brand Changes and Security Setbacks
Last
September marked a significant milestone for the cryptocurrency exchange
formerly known as Huobi, which rebranded itself as HTX to celebrate its
tenth anniversary.
The newly
adopted name HTX is imbued with symbolism: ‘H’ for Huobi, ‘T’ for TRON, and ‘X’
reflecting the essence of an exchange. This change commemorates a decade of operation and aligns the name with the exchange’s native
cryptocurrency, represented by ‘HT’, and the Roman numeral ‘X’ for ten.
However, HTX encountered serious security issues during its evolution. A major cyberattack in September 2023 led to a loss of $7.9 million in digital assets. The blockchain analytics company Cyvers detected and publicized this breach.
The
troubles continued into November when another breach resulted in a $30 million
loss, forcing HTX to cease operations temporarily. This incident triggered a
sharp withdrawal of funds by investors. Between the resumption of services on
November 25 and December 10, HTX saw a net outflow of $258 million, as reported
by DefiLlama.