The partnership will see BYDFi become the club’s official Cryptocurrency Exchange Partner, with their branding featured across a range of digital assets, including monthly highlight packages of match action across various social media channels.
The collaboration aims to strengthen Newcastle United’s connection with a growing global fanbase, while supporting BYDFi’s goal of increasing influence across the international financial landscape. The partnership will enable BYDFi to engage with Magpies’ supporters, who in return will benefit from cutting-edge digital finance tools, innovation, and expertise.
Commenting on the new partnership, Newcastle United’s Chief Commercial Officer, Peter Silverstone, said: “We are delighted to welcome BYDFi to our growing family of partners and excited to be working with such an innovative and forward-thinking brand. Their mission is to help individuals build their financial futures and we are happy to support them in their efforts.
“We are seeing significant growth for the club in international markets, illustrated in the Asia-Pacific region where our league games now attract the fifth highest TV audience amongst all European football clubs. By working closely with brands that operate in international markets, it will allow us to further tap into local knowledge and expertise and grow even further. We are excited to create more innovative, digital-led activities and look forward to working closely with everybody at BYDFi.”
Michael Hung, Co-founder and CEO of BYDFi, added: “Lasting success, on the pitch or in finance, comes from doing the right things, repeatedly, over time. We’re honoured to partner with Newcastle United and to support a mindset where belief meets steady practice. That’s what ‘BUIDL Your Dream Finance’ means to us; BUIDL is our term for taking actions which turn ideas into reality.
“Partnering with one of Europe’s biggest clubs shows our ambition to continue our growth and reach new audiences and we are delighted to be working with Newcastle United and to reach their growing global fanbase.”
BYDFi, founded in 2020, now serves over 1,000,000 users across 190+ countries and regions. It offers a suite of crypto trading services for both beginners and seasoned investors, with a strong emphasis on compliance, education, and community-building. For more information, please visit www.bydfi.com.